What makes a Pay-Per-Click company in Lucknow different from a digital marketing

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1 день 8 ч. назад #28285 от Aditya-singh
The Forum is. Let’s try to understand how the focus and approach of both differ.

A PPC company specializes in paid advertising campaigns, such as Google Ads or Meta Ads, with the primary goal of delivering quick results, instant leads, and focusing on ROI. On the other hand, a digital marketing agency offers broader services, such as SEO, content creation, social media, branding, email marketing, and PPC, to create a long-term growth strategy.

This question is actually important from a business perspective, because each company decides based on its marketing needs whether it wants a focused PPC partner or a full-service agency that can build its brand's overall digital presence. Thus, this question is a way of understanding the balance between short-term advertising benefits and long-term brand building.

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